Whether you're getting ready for work or a fun night out on the town, shu uemura has you covered. The Japanese cosmetics brand can make you look your best via quality and affordable beauty products that don't disappoint. Browse eye shadows, eyeliners, false eyelashes, waterproof mascara, liquid lipsticks, blushes, concealers and other must-haves. You can even shop pro makeup tools like makeup brushes and shu uemura's eyelash curler, which is considered iconic and a fan favorite.
shu uemura is known for its collection of skincare, too, especially its deep cleansing oils. They're designed to address dull and oily skin, acne, uneven skin tone, dehydration and more skin concerns. Facial mists, masks and eye and lip care creams are also provided.
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Best Sellers
What has everyone talking at shu uemura? Let's find out! Customers are absolutely raving over the brand's blanc:chroma lightening and polishing cleansing oil, which doubles as an effective makeup remover. Its main purpose is to purify the skin and brighten its appearance, so dullness is never a concern again.
Another crowd-pleaser is the ultime8 sublime beauty cleansing oil, shu uemura's solution to reducing the sight of pores and renewing damaged skin. It contains eight botanical origin oils (hence the name) that are proven to smooth and soften. Plus, it removes every inch of makeup without leaving a trace.
For those who are acne prone, check out the POREfinist2 sakura refreshing cleansing oil. This treatment's fresh formula unclogs pores, eliminates blackheads and gives off a floral aroma that's gentle on your senses.
An obvious best seller is the shu uemura eyelash curler, which has garnered over a thousand positive reviews (and counting). It's commonly used by celebrities and top makeup artists around the globe, and it's not hard to see why.
Built with a patented hinge and silicone pad in a modern "mushroom" shape, this tool applies just the right amount of pressure on your lashes to achieve the perfect curl. Its ergonomic handles guarantee stability and control while you're curling. And its curved design makes it suitable to use on all eye shapes -- round, almond, you name it. Stick straight lashes will be a thing of the past; they'll instead stay curled all day.
shu uemura is also well-known for its hard formula eyebrow pencils. Available in several hair-color shades, these miracle workers are a powerful combination of powder, wax and natural oil. They don't smudge nor wear off before the day is over. And they're compatible with foundation.
Looking for a pretty pout? shu uemura lipsticks are sure to deliver. The rouge unlimited lacquer shine lipstick in glossy red promises a wet finish that's uber soft and wholly comfortable. Meanwhile, the rouge unlimited matte lipstick brings about a powdery and creamy texture that feels like velvet on your lips.
Be sure to take advantage of shu uemura sales when nabbing these goodies, as well as the lasting liquid concealer, calligraph:ink eyeliner, s curler and more.
Collections
Did you know shu uemura releases exclusive makeup collections to fans that can be purchased on its website? The brand's limited edition Onitsuka Tiger collection, for example, is inspired by a sports fashion label from Tokyo and offers new, dramatic shades you can have fun wearing.
There's also the color atelier line, which focuses mainly on eye makeup but includes blush colors that enhance the cheeks and bring a glow to the whole face. The lightbulb fluid foundation and sponge are set apart from the rest, forming their own collection. The wide side of this innovative sponge should be used as a "glow enhancer," while its pointed side works as a "glow controller". Apply the foundation as directed to achieve full coverage.
shu uemura's collaboration with Maison Kitsuné has produced a camo-themed lipstick line that features matte supreme and rouge unlimited supreme matte. Both are geared to give your mouth long-lasting color and a lightweight feel.