Gram is all about making sophisticated sneakers. We create footwear that fills the gap between sneakers and traditional shoes. Our roots lie in the Scandinavian design aesthetic; design with clean lines and attention to details. Each model being unique in its own simplicity. The brand is centered around the concept of weight, with each model being named after the first sample’s weight in grams.
“WE ARE AN INNOVATIVE SHOE COMPANY FROM SWEDEN, EXPLORING THE SPACE BETWEEN SNEAKERS AND TRADITIONAL SHOES.”
Many of our products are hand made. The uppers cut by hand, hand stitched and hand lasted. And we only work with skilled artisans and high quality suppliers. Our brand is centered around the concept of weight, where every new model is named after the first sample’s weight in grams. A gram weight on the heel. Nothing more. We keep our branding minimalistic.