At Crayola, we give colorful wings to the invisible things that grow in the hearts and minds of children. We believe in unleashing, nurturing and celebrating the colorful originality in every child.
From its earliest beginnings, Crayola has been a color company. We came into being when cousins Edwin Binney and C. Harold Smith took over Edwin’s father’s pigment business in 1885. More than 120 years later, color – along with creativity, learning and most of all, fun – is the hallmark of our company.